CentralNic’s CEO, Ben Crawford, recently appeared on an informational video put out by ICANN. Most of these, are people who have been involved in the domain name space for many years and who’ve played a part in the history and growth of the domain names space.
The video features registry experts from across the board:
- Ben Crawford, CentralNic
- Brian Cute, PIR
- Karim Jiwani, .Pro
- Ken Hansen, Neustar
- Nacho Amadaz, .CAT
- Pat Kane, Verisign
- Pinky Brand, .Mobi
- Robert LaPlante, Afilias
New Top Level Domains (TLDs) represent the most significant change to the Internet since it’s inception. This is not the first time that new TLDs have been allowed but it is the first time that they have been allowed on this scale.
I don’t like to “hype” things but there is a certain urgency to making decisions on top level domains today. Any brand with a significant ad spend needs to pay attention. Entrepreneurs who want to build significant, predictable businesses need to pay attention. And association executives, who represent significant communities in almost any large vertical market, need to pay attention.
I participated in a webinar yesterday, put on by one of the world’s most respected international law and business advisory firms, Steptoe & Johnson, LLP. They are recommending that applicants have their strategy in place by Octover 31, 2010. They also suggested that the decision to apply for a new TLD be made at the highest levels within a corporation/entity.
If you’d like more information, please contact me. For a more lengthy presentation on new TLDs, you may also want to view the ICANN panel below which occurred earlier this month in London.