Monthly Archives: September 2012

6 Agencies Plan Toyota’s Tagline; What About Their New gTLD?

Posted on September 17, 2012 by Joe Alagna

The Importance of Business Naming – Toyota Introduces ‘Let’s Go Places’ The article didn’t state how much, but I suspect that Toyota spent millions of dollars coming up with their new tagline, “Let’s Go Places”. I’m sure they had focus … Continue reading →

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Four New gTLD Applications Withdrawn

Posted on September 7, 2012 by Joe Alagna

Doug Isenberg reported on four new gTLD applications that have been withdrawn. Three of them were applied for by Google. I can see why they changed their mind; they don’t really seem sensible for use as a top level domain. … Continue reading →

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Big Investors Bullish on Domain Names

Posted on September 5, 2012 by Joe Alagna

I just read an article about Billionaire, Stephen Mandel buying stock in Verisign. Considering that Verisign has continually focused deeper into the domain name business, this is good news for our industry. Lone Pine reflects “big money” thinking and it’s … Continue reading →

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