Category Archives: New Top Level Domains

Info, News, and Views About the New Top Level Domain Names

Surge of Articles About New TLDs Likely

We’re only two days away from seeing an open window for new Top Level Domain (TLD) applications. So expect a lot of press over the next week, but don’t expect many answers about who is applying and what new TLDs … Continue reading

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FTC Chairman Weighs in on New TLDs

Chairman Jon Leibowitz wrote a letter to ICANN yesterday asking them to: “(1) implement the new gTLD program as a pilot program and substantially reduce the number of gTLDs that are introduced in the first application round, (2) strengthen ICANN’s … Continue reading

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Big Brands Should Embrace New TLDs & Stop Giving Away Money

Advertisers have given Verisign a free gift worth billions of dollars over the past 10 years. Sports Stadiums provide a great analogy… What do office supplies have to do with basketball? What does oil have to do with football? Yet, … Continue reading

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The ANA Has The Wrong Read on New TLDs

I’ve been watching the dialogue at the ANA and other large advertising associations with dismay. With all due respect, the ANA is reminding me of journalism professionals who don’t want to let go of their past to embrace the online … Continue reading

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